Wellness
Why People in Tel Aviv Are Sleeping Worse—and What to Do About It
A growing chorus of exhausted city dwellers say poor sleep is the new epidemic. Here’s what’s keeping Tel Aviv awake, and where to find help.
3 min read
Wellness
A growing chorus of exhausted city dwellers say poor sleep is the new epidemic. Here’s what’s keeping Tel Aviv awake, and where to find help.
3 min read

Tel Avivis are tossing and turning in record numbers. Local clinics and wellness centres report a sharp uptick in patients seeking help for insomnia, with city health data showing sleep complaints more than doubled over the last decade.
This matters now more than ever. Soaring summer nighttime temperatures—June 2026 was the hottest on record in Israel—and a digital-first lifestyle have combined with the city’s famously active social scene to disrupt sleep for thousands. Dr. Maya Birenboim, a sleep researcher at Tel Aviv University, says late-night blue light from screens, 24/7 cultural events, and chronic work stress are all undermining the basic rest required for wellness.
From Rothschild Boulevard to Florentin, the sleeplessness is palpable. Yoga Shala Tel Aviv on HaMasger Street, which launched special sunset classes in April targeting sleep-deprived tech workers, has seen attendance nearly triple in just two months. Meanwhile, Ichilov Hospital’s sleep centre at the Sourasky Medical Center on Weizmann Street expanded its team this spring to accommodate a growing waitlist of children and adults—from Melchett residents to Sarona office workers. "By 8 p.m., the entire city is still wide awake," said one coordinator at the Dizengoff Wellness Hub, which recently rolled out a “Sleep Reset” programme, charging NIS 350 for a six-session package.
Evidence backs up the concerns. According to the Ministry of Health, roughly 34% of Tel Aviv adults reported trouble sleeping in 2025—a ten-point jump from 2016. Among those under 35, rates are even higher, as survey data from Maccabi Healthcare found sleep duration in central Tel Aviv dropped to just 5.9 hours per night on average, well below the 7-hour minimum recommended by Israel’s Association of Sleep Medicine. Plus, groceries have seen a 20% rise in melatonin supplement sales since last autumn, according to Super-Pharm’s Bograshov Street outlet.
Tel Aviv’s wellness advocates aren’t pessimistic. Dr. Birenboim points out several strategies that can help even lifelong night owls. Regular exercise—even just a brisk walk along Park HaYarkon before dusk—has been proven to improve sleep quality. Meditative practices, digital detox routines, and environmental tweaks like blackout curtains are all gaining traction locally. The MindSpace co-working hub on Ahad Ha’Am Street now offers evening meditation drop-ins for NIS 40, targeting burned-out start-up founders and freelancers. Sleep specialists at Ichilov recommend setting a regular bedtime, keeping bedrooms screen-free, and if needed, discussing short-course cognitive behavioral therapy, which is now partially subsidised for city residents under new Kupat Holim Maccabi plans.
Public health experts say the main thing is not to ignore chronic sleep problems. "There’s help available," said a sleep consultant at Dizengoff Wellness Hub. Whether through yoga, medical evaluation, or a simple change in routine, better sleep may finally be within reach—if Tel Avivis take it as seriously as their favorite late-night bite at Carmel Market.

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